We has a choice

Brand Strategy

Jan 16

Written by martin weigel

Fragments

martin weigel

On the necessity of briefs, client briefs, and creative briefs

A new year, an old resolution: Saying no to crap

Martin Weigel is a brand strategist, former Chief Strategy Officer at Wieden+Kennedy Amsterdam, and founder of EMDUB. He helps companies find their superpower — and turn it into action.

Modica · Sicily

© Martin Weigel · EMDUB