All strategy overturns the status quo

Brand Strategy

Sep 28

Written by martin weigel

Liberty Leading the People. 1830. Oil on canvas, 260 x 325 cm.

Strategy is revolution. Everything else is tactics.”

Lawrence Freedman, Strategy: A History

Fragments

martin weigel

What does our talent serve?

Strategy is time travel

Martin Weigel is a brand strategist, former Chief Strategy Officer at Wieden+Kennedy Amsterdam, and founder of EMDUB. He helps companies find their superpower — and turn it into action.

Modica · Sicily

© Martin Weigel · EMDUB