Archive

Why Being Interesting Might Be More Important Than Being Different

martin weigel 3/12/12 martin weigel 3/12/12

Why Being Interesting Might Be More Important Than Being Different

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If You Want To Succeed, You've Got To Assume No-One Cares

martin weigel 7/4/11 martin weigel 7/4/11

If You Want To Succeed, You've Got To Assume No-One Cares

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Reconciling The Tension Between Code and Story

martin weigel 6/7/11 martin weigel 6/7/11

Reconciling The Tension Between Code and Story

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martin weigel 10/1/10 martin weigel 10/1/10

Convictions + Actions: Getting to the Heart of Your Brand Idea

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Why We Should Stop Worrying So Much About Loyalty And Relationships, And Focus On Getting A Lot Of Penetration

martin weigel 9/7/10 martin weigel 9/7/10

Why We Should Stop Worrying So Much About Loyalty And Relationships, And Focus On Getting A Lot Of Penetration

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Great Brands Don't Talk About Themselves, But About What They Love

martin weigel 8/10/10 martin weigel 8/10/10

Great Brands Don't Talk About Themselves, But About What They Love

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Why Size Still Matters, Big Ideas Aren’t Dead, And ‘Think Small’ Is Dangerous Advice

martin weigel 8/9/10 martin weigel 8/9/10

Why Size Still Matters, Big Ideas Aren’t Dead, And ‘Think Small’ Is Dangerous Advice

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Martin Weigel is a brand strategist, former Chief Strategy Officer at Wieden+Kennedy Amsterdam, and founder of EMDUB. He helps companies find their superpower — and turn it into action.

Modica · Sicily

© Martin Weigel · EMDUB