The Enduring Power Of Stuff That Isn’t Useful And Why ‘Utility’ Will Not Overthrow Magic

martin weigel 12/15/10 martin weigel 12/15/10

The Unimportance Of Brands And Why All Good Marketing Content Has Utility

martin weigel 7/5/10 martin weigel 7/5/10

Magic and Intelligence: The Uses of Technology

Martin Weigel is a brand strategist, former Chief Strategy Officer at Wieden+Kennedy Amsterdam, and founder of EMDUB. He helps companies find their superpower — and turn it into action.

Modica · Sicily

© Martin Weigel · EMDUB

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The Enduring Power Of Stuff That Isn’t Useful And Why ‘Utility’ Will Not Overthrow Magic

The Unimportance Of Brands And Why All Good Marketing Content Has Utility

Magic and Intelligence: The Uses of Technology