Martin Weigel
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Martin Weigel
Writing💀

The consequences of obfuscation

Real.001

Real.001

On the day that the world was introduced to the concept of 'Consumer Reach Points'. Yes, 'penetration' was far too easily understood.

Other people's wisdommartin weigelMay 2, 2013
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Satisfaction or delivery? What consumers really want

Brands, Other people's wisdommartin weigelMay 2, 2013
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Why you should not read blogs like these - #3

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