Risk avoidance is reward avoidance

#dealwithitOther people's wisdom

Jul 17

Written By martin weigel

#DealWithIt

martin weigel

Why marketers must read novels

Reclaiming the innocence of novelty and consumption

Martin Weigel is a brand strategist, former Chief Strategy Officer at Wieden+Kennedy Amsterdam, and founder of EMDUB. He helps companies find their superpower — and turn it into action.

Modica · Sicily

© Martin Weigel · EMDUB